UberEATS sees potential in Korea's food delivery market due to its advanced wireless networks and growing orders on mobile phones.
According to Retail News Asia, there are growing requests from local customers to launch the UberEATS service in cities such as Busan, a southern port city, and Jeju Island.
UberEATS’ launch in the country is part of Uber’s commitment to South Korea’s US$14 billion food delivery market, per general manager Jaycee Lam, expecting UberEATS to make the pie a lot bigger.
“Since we have launched our transportation (or ride-sharing) business in Korea, we always think about what is the best way for Uber to keep being involved in the market deeper and then contribute here. UberEATS is one of the options that we can run in the ‘promising and fast-growing’ market,” the executive said.
The U.S.-based business launched its UberEATS service in Seoul in August 2017. The service is now available in Itaewon and Gangnam, two downtown districts in the capital city.
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