, Singapore

Fluff Bakery sets up for international expansion

The company is seeking to launch franchises in Indonesia and Malaysia.

Ashraf Alami and Nursyazanna Syaira Mohammad Suhimi found the halal bakery in 2013 at Jalan Pisang. The brand found fans all over social media, and eventually its popularity led the way for the brand to launch pop-up stores in Malaysia.

Ashraf Alami said that they now hope to open a Kuala Lumpur store in May.

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