*Subject to change*

8:30 - 9:00 am - Networking Registration

9:00 - 9:05 am - Welcome Remarks

Tim Charlton, Editor-in-Chief, QSR Media Asia

9:05 - 9:45 am - Keynote - Rethinking technology's role in brand growth

Paula Vissing
Senior Vice President, International
Little Caesars 

9:45 - 10:25 am -  Panel: Cracking the China market

Is China a critical market for restaurant growth in Asia?

From the brewing coffee war between brands like Starbucks and Luckin Coffee to the influx of brands in and out of Asia looking to expand, China is becoming an interesting market to watch in terms of QSR activity in the region. In this special panel, we take a deep dive into the modern Chinese consumer and discuss how critical China is for your brand's growth in the region.
Pavel Dorosevich | Regional Director, APAC, Subway
Ivan Uzonov | Research Manager, Euromonitor International
Ken Chen | SVP & Managing Director, Asia Pacific, FOCUS Brands

10:25 - 10:45 am - Putting the consumer at the heart of QSR pricing
Get an overview of how to put consumer psychology at the heart of your QSR pricing, including tactics for improving the value of existing and new products. Rosalind Hunter, a Senior Director at Simon-Kucher & Partners, will summarise the key principles of psychological pricing in ensuring your brand has a holistic approach to pricing and how to develop a pricing strategy that works for you.

Rosalind Hunter
Senior Director
Simon-Kucher & Partners

10:45 - 11:15 am - Morning Tea Break

11:15 - 11:35 am - The Mad Mex-4FINGERS partnership: a case study

The recent partnership between Australia's Mad Mex Fresh Mexican Grill and Singapore's 4FINGERS affirms the continued growth potential of brands in Asia-Pacific. Get insights from Mad Mex's Clovis Young about the QSR scene in Australia, his layered approach in repositioning the brand, and how they plan to establish a foothold in Southeast Asia. Hear as well from 4FINGERS' Dave Acton on building a food and beverage portfolio with “global potential”, what particularly attracted them to Mad Mex, and their targets within the region.

Clovis Young | Chief Executive Officer, Mad Mex Fresh Mexican Grill
Dave Acton | Chief Executive Officer, 4FINGERS

11:35 - 11:55 am - Future in foodservice: choosing relevant technology

Rod Fowler
Food Industry Foresight

11:55 - 12:35 nn - Leaders Panel Session

Our annual roundtable for industry leaders, know the pulse of the industry as they offer their insights on a range of important and “hot” topics in Asia's food and beverage sector.
Hendy Setiono | Founder & Chief Executive Officer, Kebab Turki Baba Rafi
Dr. Ausanee Mahagitsiri Leonio | President, KDN Company Limited (Krispy Kreme Thailand)
Helen Leung | Finance Director, PizzaExpress Hong Kong

12:35 - 2:00 pm -  Awards Luncheon

Your company deserves to be recognised! Join the QSR Media Asia Awards 2019 CLICK HERE TO NOMINATE YOUR RESTAURANT!


TRACK #1  Operations and Management

2:00 - 2:20 pm - Crafting a real estate strategy for your brand to maximise profitability

From smaller stores to co-tenancy, multi-sites continue to be creative in their site selection strategies to maximise point of contact. With the region's real estate market continuing to be increasingly competitive, learn about the latest opportunities and statistics in market development to gain a smarter approach in location dealing.

Diane Aw
Retail Real Estate Professional
Pontiac Land Group

2:20 - 2:55 pm - Menu Innovations Panel

From premiumisation to the rise of plant-based options, know the latest in how the food and beverage industry is responding to evolving customer preferences in Asia. Some topics for discussion include:
  • Growing demand for plant-based options
  • Regional adoption of flavours to traditional Western meals
  • Specialised offerings i.e. halal, premium versions
  • Sustainable sourcing
Jason Ooi | Managing Director, HALE Restaurants
Alexis Bauduin | Chief Executive Officer, YOLO Food

2:55 - 3:25 pm - Afternoon Tea

3:25 - 3:45 pm - Driving stronger customer connection and engagement through the in-store brand experience

Elevate your brand and connect with a wider audience by knowing the key tenets of design and branding. 
  • Storytelling, have one and bring it to life
  • Creating a connection through humour
  • The beauty in discovery
  • Letting Instagram do your promotion for you
  • Visual assets that take your brand further

Tony Ibbotson
Owner/Creative Director
The Creative Method

3:45 - 4:20 pm - Human Resources and Culture Panel

What should QSRs possess in order to cultivate a better working environment for their staff? Find out from our panel of executives as they discuss the key values for brands to succeed with a more vibrant and efficient workforce.

Galvin Widjaja | Managing Director, ES Teler 77
Clovis Young | Chief Executive Officer, Mad Mex Fresh Mexican Grill
Nick Tiernan | Owner & Regional Managing Director, South East Asia, Boost Juice Bars
Bryan Loo | Chief Executive Officer, LOOB Holding

4:20 - 4:55pm - Franchising Panel

Get a fresh look on franchising in Asia from a panel of executives in the region.
  • Must-know principles of finding the right franchisees in Asia;
  • Anatomy of a healthy franchising relationship;
  • Role of master franchisees in the region
Gerald Lee | Managing Director, Myanma Food for Thought
Merrill Pereyra | Executive Director - CEO Restaurants, QSR Brands (KFC and Pizza Hut Malaysia)
David Marazzi |  Director of Development, Peperoni Pte Ltd
Raphael Chan | Country Director, Subway Singapore

4:55 pm -  Closing Remarks

TRACK #2  Technology

2:00 - 2:20 pm - Ordering

- From the proliferation of in-store self-ordering kiosks to the integration of virtual assistants such as Amazon Alexa, find out how QSR and fast casual brands should adapt to the constantly-changing world of ordering automation.

Sue Savage
Director, Strategic and Major Accounts, JAPAC
Oracle Food and Beverage

2:20 - 2:35 pm - In-Store Restaurant Technology 
Robotic kitchens, burger-flipping robots and facial recognition are some in-store restaurant technologies that have made headlines across the foodservice space. This session aims to further explain why these advancements go beyond capturing the consumer's imagination.

Chirag Tejuja

2:35 - 3:05 pm - Delivery Panel

Learn the key issues about what's going on now in the delivery sector in Asia.

  • Status of delivery now in Asia
  • Lessons on brands and aggregators' collaboration
  • Delivery from a brand's perspective vis-a-vis from an aggregator's POV
  • Future of delivery: further initiatives, expected trends

Siddharth Shanker | General Manager, Deliveroo
Iceal Penalosa | General Manager, Max's Group Inc.
Jakob Angele | APAC Managing Director, foodpanda

Tomaso Rodriguez | VP, Head of Grabfood, Grab

3:05 - 3:35 pm - Afternoon Tea

3:35 - 3:55 pm - Negotiating with Aggregators

Find out the key issues for QSR brands to keep in mind when negotiating their contracts with aggregators – e.g. data, service levels, commissions.

Rohan Bilimoria
Legal Counsel
KFC Asia & Pizza Hut Asia Pacific, Yum! Brands

3:55 - 4:25 pm Investment Panel

Get key perspectives on how investments continue to reshape and disrupt the multi-site restaurant industry in Asia.

Andrew Tan Yan Hoang | Managing Partner, TBV Capital
Amit Manocha | Managing Director, Everstone Capital
Kiat Chan | Managing Director, Archipelago Capital Partners

4:25 - 4:40pm - How analytics can get you an award here next year

Varij Saurabh
VP, Product Management

4:40 - 5:10pm - Customer Loyalty Panel
With the customer loyalty landscape constantly evolving, what does it take now for your brand to retain your customer base and gain preference?
  • What are the metrics now to measure brand loyalty?
  • How will tech innovation play a larger role in developing loyalty?
  • How to properly identity loyal customers, going beyond the rewards programme
Jesher Loi | Director, Branding and Market Development, Ya Kun Kaya Toast
Ryan Lawrence | Loyalty Manager, SaladStop!
Tim Wekezer | Co-Founder & CEO, Waitrr

5:10 pm -  Closing Remarks

For more details, contact:
QSR Media Asia Events Team
+65 3158 1386 ext 210