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Xiao Noodles net profit surges nearly 75% to $15.35m
Xiao Noodles net profit surges nearly 75% to $15.35m
The group added 134 internal locations to its portfolio during the 2025 fiscal period.
Safe bets are losing bets for the future of QSR brands
Safe bets are losing bets for the future of QSR brands
Simple categories like sauces are being reimagined as strategic growth levers.

Exclusives

Global brands accept high costs as gateway strategy squeezes local shops
International operators arrive with established digital marketing capabilities and supply chains.
Executive insights Pepper Lunch flags consistency as key hurdle to Asia expansion
It’s prioritising tighter operational discipline over menu expansion.
Executive insights Why digital ecosystems will decide QSR’s winners in Southeast Asia
QSRs that own first‑party customer data will outperform the rest.
Executive insights Operators told to invest in frontline teams to fix operational gaps
Even small communication gaps can multiply very quickly.
Marketing Pizza Hut Singapore chases solo diners
The meal may be solo, but the experience is still social.
Marketing Asian QSRs experiment with bold campaigns
Pizza Hut, Haidilao, and McDonald’s are challenging conventional wisdom.
Restaurants told to rebuild menus for delivery success
‘If a dish doesn’t travel well, don’t put it on delivery.’

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