It has assigned its digital mandate to digital solutions agency FoxyMoron.
According to Campaign India, FoxyMoron’s will be involved in the strategy, content creation and design across all social media platforms.
Burger King India’s CMO Kapil Grover said, "We are now focused on deepening our engagement on social or digital platforms. It’s one of the key mediums to connect with our guests and listen to them, which is a great input into building a better brand experience.”
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