100 bikers joins Coolblog’s indulgence ride to launch new drink series

The event will also see Coolblog pledge donations to several charities.

Coolblog has launched the Indulgence beverage series, with four flavours: Cookies & Cream Indulgence, Triple Coffee Indulgence, Lattecino Indulgence, and the Choctiramisu Indulgence.

The launch of the new drink range was commemorated by a 143km indulgence ride through some of Peninsular Malaysia’s most picturesque routes. 100 bikers joined the trip from R&R Awan Besar KESAS to Aeon Bandaraya Melaka.

Additionally, Coolblog pledged to donate RM100 to Teach For Malaysia, Yayasan Munarah, and Pertubuhan Kebajikan Anak-Anak Harapan for every biker that joined the ride.

“We are thankful for the opportunity to be able to support organisations that strive to uplift the lives of the underprivileged. This commitment of ours to contribute positively to society, combined with our passion in what we do, pushes us to help empower others to realise their full potential and pursue their own passions in life,” Tunku Ali Redhauddin, Chairman of Coolblog Malaysia said.