Tim Hortons targets 1,000 stores in China by end 2023

The coffee chain recently opened its 700th store.

TH International Limited (Tims China), the exclusive operator of Tim Hortons coffee shops and Popeyes restaurants in China, announced that it has opened its 700th coffee shop and expanded into China’s Northwest as part of its broader growth plans.

The 700th store is the first in the northwest city of Yinchuan and spearheads Tims’ continuing geographic expansion across China. A city of nearly three million people, Yinchuan is a fabled stop along the Silk Road, where Chinese and Arab merchants have met and traded for centuries.

Tims China is planning to open 1,000 stores in the country by targeting other underpenetrated cities in the coming months to support its growth.

“Our development team did an amazing job with our 700th store in Yinchuan. We designed this location to capture the unique culture and contrasts of this special part of China, and we hope both local guests and tourists feel that when they visit us. We look forward to opening more stores in the region as we continue to expand,” Yongchen Lu, CEO of Tims China, said.