, India

Starbucks India operator launches all-new vegan product lineup

The range was developed in partnership with local plant-based food venture Imagine Meats.

Starbucks’ Indian operator announced the introduction of an all-new vegan product lineup, as the region continues to respond to growing demand.

Developed in partnership with local plant-based food venture Imagine Meats, Tata Starbucks is adding three food products this month: Vegan Sausage Croissant Roll, Vegan Hummus Kebab Wrap and Vegan Croissant Bun. 

The coffee giant’s expansion of vegan menus globally is one of the ways the company is pursuing its target of cutting its carbon footprint by 50%.

“Customers in India are increasingly looking to explore more vegan food options. Since Starbucks arrived in the India market, we have always aimed to provide locally-relevant choices for vegetarian customers, and this new collaboration with one of India’s home-grown ventures, Imagine Meats, is yet another way to offer our customers more ways to customize their Starbucks Experience with delightful new offerings,” Tata Starbucks Pvt Ltd CEO Sushant Dash said in a statement sent to local media.

Follow the link for more news on

Join QSR Media Asia community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!