Nothing Before Coffee announces expansion targets

The brand is aiming to reach a revenue run rate of US$11.97m by 2025.

Indian coffee chain Nothing Before Coffee (NBC) has opened its 64th outlet in Pune.

The coffee chain said that in the second quarter, it opened a total of 17 outlets with 35 more planned in the next three months.

NBC offers a diverse range of organic coffee, shakes, mocktails, hot chocolate, ‘shrappe’, and a wide range of delectable snacks, sandwiches, noodles, and cookies.

“As we continue to expand our footprint across Tier 1 and Tier 2 cities in India, our goal remains to make Nothing Before Coffee a household name synonymous with authentic and affordable coffee experiences. We’re excited to bring our unique blend to even more customers. Our plan to launch over 30 new stores in the next 3 months underscores our commitment to making high-quality coffee accessible to all. Furthermore, we are determined to achieve a 100 Cr revenue ($11.97m) run rate by March 2025,” Akshay Kedia, Founder & COO of Nothing Before Coffee said.

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