Dave & Buster’s to open 15 restaurants in India
The entertainment and restaurant brand will also enter the Australian market.
Restaurant and entertainment business Dave & Buster’s is planning to open 15 restaurants in India and an additional five in Australia.
The group has entered into a franchise partnership with the Malpani Group in India and NightOwl Entertainment Group in Australia, marking the second and third multi-store franchise agreement for Dave & Buster’s.
The Malpani Group is one of the leading owners and operators of amusement and water parks in India. They operate India's largest theme and water park, Imagicaa, along with five other parks in India.
"We're thrilled to partner with the Malpani Group to bring the Dave & Buster’s experience to the Indian consumer. India's vibrant economy has ranked the country in the top 5 globally. The Malpani Group, known for its passion for innovation and diversified growth, is poised to dominate the indoor and outdoor entertainment industry,” said Antonio Bautista Chief International Development Officer for Dave & Buster’s.
Dave & Buster's strategies for its global expansion include a customizable footprint tailored to meet specific market requirements and the localization of menu offerings with high regional resonance to cater to local preferences and tastes. They have also introduced a proprietary dynamic pricing model to offer flexible pricing options, launched global marketing programs that are demographically agnostic yet locally executable, and implemented a unique amusement strategy and packages to differentiate themselves in the market.
Additionally, it will offer localized entertainment and late-night programming for customers and introduce immersive experiences to enhance customer engagement in the competitive socializing space. With these initiatives, Dave & Buster's is confident they will provide an exceptional experience to their global customers.
Founded in 1982 and headquartered in Coppell, Texas, Dave & Buster’s Entertainment, Inc., is the owner and operator of 200 venues in North America that offer premier entertainment and dining experiences to guests through two distinct brands: Dave & Buster’s and Main Event.