,Singapore

Weekly Global News Wrap: McDonald's, Chipotle implement mandatory mask policies; Starbucks joins climate change alliance; Sonic enables voice ordering via Amazon Alexa

Here is a summary of the most interesting QSR news stories of the week from around the world.

McDonald’s and Chipotle are the latest chains to implement mandatory mask policies in their U.S. stores, Forbes has reported. The move comes as workers increasingly face conflict from anti-mask customers. Read more here.

Starbucks has joined the new Transform to Net Zero initiative as a founding member, aimed to accelerate the transition to a net zero global economy no later than 2050. The coffee giant says it “will open-source best practices, advocate for positive government policies, and support a just transition.” Read more here.

Dunkin’ Brands has appointed Phillip Auerbach to the newly created position of chief digital and strategy officer, effective 10 August. As reported by Nation’s Restaurant News, he will lead global strategy and information technology for the company, which owns the namesake chain and Baskin-Robbins. Read more here.

Sonic is now allows its U.S. customers to find locations and menu items via Amazon Alexa. The Amazon Alexa Skill was developed in partnership with Sonic’s digital content agency VaynerMedia. Read more here.

Burger King is running a new multichannel campaign to celebrate "Christmas in July". As reported by Restaurant Dive, the new video ad has been released as part of the campaign that features interviews with customers — all wearing face masks — who express a desire to "fast-forward" past a difficult period. Read more here.

Join QSR Media Asia community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

The “combined” concept features the operator’s PappaRich, NeNe Chicken, Hokkaido Baked Cheese Tart and Kurimu brands.
Initially launched in Singapore, the feature will be rolled out across the rest of its APAC markets shortly.
The chain also introduced broccoli cheese balls as a new side dish option.
Burger King currently has around 150 and 440 outlets in Japan and South Korea, respectively.
More than 60 stores in Beijing, Shanghai, Shenzhen and Chengdu now offer this ‘1971 Salon’ reservation service, with plans to expand.
The company expects approximately 50,000 jobs to be created as a result.
The promotional boxes have sold out, partly due to scalpers reselling the toys for higher prices.
The unmanned store chain, located in Wirye New Town, is selling about 120 kinds of products.
The fast food chain estimates that stocks will be replenished by late January.
The chain now expects to have more than 45 Shake Shacks across Korea, Singapore, and Malaysia that year.
Founded in 2017, it already has a presence in ten countries, including the US, UK and Australia.
The chain has grown to employ more than 3,000 staff in over 600 stores across 45 cities.