APAC

China sets pace in APAC’s fast-growing QSR market

This is driven by rapid urban growth and an expanding middle class.

Starbucks bridges South Korea and Japan with seasonal drink exchange

Each market is offering reinterpretations of the other’s spring drinks.

APAC cafe growth widens as new beverage concepts emerge

Specialist coffee and tea market to reach $45b in 2025.

Six trends reshaping Asia's F&B consumption habits

Consumers are now drawn towards culturally relevant and premium flavours.

F&B brands adapt to Gen Z with authenticity and experiences

Influencers and communities should collaborate naturally.

Restaurants bet on ‘experience peaks’ to win customer loyalty

Unexpected gestures, even small ones, leave lasting impressions on customers.

Regional scale trumps immediate yield in Asia’s QSR sector

Chinese QSR brands have opened around 6,000 outlets across Southeast Asia.

Pepper Lunch flags consistency as key hurdle to Asia expansion

It’s prioritising tighter operational discipline over menu expansion.

Asian QSRs experiment with bold campaigns

Pizza Hut, Haidilao, and McDonald’s are challenging conventional wisdom.