MENU INNOVATIONS | Staff Reporter, Japan

McDonald's Japan innovates menu to win back customers

It includes the unique chocolate-covered fries.

CEO Sarah Casanova revamped the menu to add local flavors like the pork-and-ginger Yakki Burger, McShakes with Hokkaido melon, and Ehime kiwi and quirky items such as the chocolate-covered fries. She also forged a partnership featuring Pokemon characters, as per the report of Chicago Tribune.

According to the article, McDonald's Japan stock closed at an all-time high on September 11 as part of a 62% increase this year.

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