Jollibee launches Compose Coffee in the Philippines
The Philippine launch is another step in a broader regional takeover in Southeast Asia.
Jollibee Foods Corporation (Jollibee Group) has announced the launch of Compose Coffee in the Philippines through a master franchise agreement with its subsidiary Fresh N’ Famous Foods, Inc.
Compose Coffee is a coffee chain that first opened in South Korea in 2014. It was acquired by Jollibee Group in 2024 and grew to 3,000 outlets. Jollibee announced earlier this year that it plans to expand the brand across Southeast Asia.
Fresh N’ Famous Foods, Inc. manages the franchise for other Jollibee Group brands such as its Chinese fast food chain Chowking and pizza chain Greenwich. According to the group, the introduction of the brand to the market through its franchising network forms part of the Jollibee Group’s strategy to strengthen its position in the high-growth coffee and beverage segment.
“This planned launch strengthens one of our key strategic growth pillars—the coffee and tea segment—and positions the Jollibee Group to play a more meaningful role in our customers’ daily routines. We look forward to bringing more moments of joy to Filipinos through innovative, world‑class beverage experiences,” Joseph Tanbuntiong, CEO of Jollibee Group Philippines, said.
Aside from Compose Coffee, Jollibee also owns The Coffee Bean & Tea Leaf and Highlands Coffee. They also own the bubble tea brand, Milksha.
