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As the world adjusts to the new normal brought about by the COVID-19 pandemic, the quick service restaurant (QSR) industry turned to digital channels to serve the changing needs of the customers. In such a fast-paced industry, it is crucial to consider the role of mobile technology in creating the best customer journeys whilst ensuring restaurant efficiency especially as QSR brands strive to provide convenience without losing valuable connections with its customer base.

Back-office software has been around for a long time. So long in fact that there is a lot of legacy software out there that can hold operators back from efficiency gains as they grow.

We speak with Ben Wong, Vice President of Business Development APAC, Adyen on why payments and unified commerce are relevant to QSR brands now more than ever.

It’s easy to connect ‘future tech’ terms like ‘artificial intelligence’, ‘blockchain’ and ‘internet of things’ with certain industries. For example, with even limited knowledge, we can understand how these trending technologies can play a role in sectors such as software and hardware development, banking and manufacturing. But the food and beverage industry...?

Its products come from the results of all laboratory tests and restaurant trials.

How Can QSRs and Restaurants Use the Global Pre-Ordering Trend to Their Advantage?