Back-to-office engagement is stimulating Hong Kong’s food delivery sector
Japanese, Chinese, and Korean foods are the most ordered.
Deliveroo recorded a 33% surge in average order value in the last 10 months of 2023, stimulated by companies across Hong Kong who are re-engaging staff back in the office through group meal orders.
According to Deliveroo’s data, companies and staff all want to reap the benefits of in-person work after working from home. As offices fill up again, more and more companies are turning to food delivery services for convenient and diverse catering solutions, from large in-office festive celebrations to everyday lunches with teammates.
The data was collected from Deliveroo’s Deliveroo for Work (DfW) programme, the aggregator’s flexible solution for work meals, team perks and catered events for corporate clients.
Deliveroo found out that finance, consultancy, legal and tech companies in Hong Kong’s busiest business districts continue to drive DfW revenue, with offices in Sheung Wan, Central, Admiralty, Wan Chai, and Quarry Bay ordering the most, and offices located in Hong Kong Island continue to outspend those in Kowloon.
Asian cuisine remains supreme amongst Hong Kong workers, with Japanese, Chinese, and Korean food all ranking at the top regarding orders.
Ordering habits vary across industries, with consultancy firms preferring on-the-go bakery items like coffee, pastries and juice, and law firms opting for more presentable and healthy items like Japanese and Vietnamese bentos.