MARKETING | Staff Reporter, Singapore

Wingstop launches 24-hour digital festival

Customers get free wings with any wing purchase made at participating locations.

Wingstop has launched a 24-hour digital festival, as part of their ‘Wing Day’ campaign.

Starting at 12:01am EST (12:01 p.m. SGT) on 29 July, Wingstop will be featuring a lineup of DJs curated by DJ Jazzy Jeff. Fans across the world can watch the sets on, which will air throughout the day.

The brand will give guests five free wings with any wing purchase made at participating locations worldwide, including the 8 Wingstop restaurants in Singapore.

“Wingstop is more than a meal, it’s a flavor experience you crave, look forward to and aren’t soon to forget – very similar to that of your favorite festival or concert,” chief marketing officer Christina Clarke said in a statement. “With many summer plans canceled, we’re launching WSWD, a flavor-filled digital festival to celebrate our fans by providing them with an amazing international DJ lineup and five free wings to fuel their day.”

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