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How KFC Singapore’s new marketing director plans to embrace tech
Jaslyn Lam has 18 years of marketing experience under her belt.
How KFC Singapore’s new marketing director plans to embrace tech
Jaslyn Lam has 18 years of marketing experience under her belt.
Dairy Queen steers clear of China’s restaurant mid-market
It is also shunning a price war in the burger space, opting to go premium.
Nothing Before Coffee eyes $4m raise to disrupt India’s coffee scene
The homegrown brand has already outlined its plans to build 400 stores across the country.
Bacha Coffee presents a sensory journey in Indonesia
Bacha Coffee Plaza Senayan features a boutique that showcases over 200 varieties of 100% Arabica coffee.
Har Har Chicken! eyes mass market appeal in taste and branding
The brand was developed to cater to on-the-go Singaporean diners.
How can QSR brands cater to the demand for affordable and healthy food options?
Healthy food options are often twice as expensive as regular offerings.
The rise of value hackers in SEA and how it affects QSRs
This trend can potentially impact menu innovation in restaurants.
KFC Singapore spends SG$1m on its biggest menu change
The brand did 12 months of R&D to develop its new burgers before its launch.
AI trends and strategies QSRs should watch out for according to Tabsquare.AI’s Managing Director
Chirag Chandrabhan Tejuja joins other QSR leaders at the QSR Media Asia Tabsquare Conference & Awards.
Behind Shake Shack Hong Kong’s biggest menu change
The brand said limited-time-only (LTO) delights and new menu launches help keep consumer attention.
Loob Holding marketing chief on automation and brand identity in QSR
Yau Chuan Ng joins the Leader’s Panel at the QSR Media Asia Tabsquare Conference & Awards.
How Taco Bell avoided a flash in a pan success after its Thailand launch
The fast food giant identified two roadblocks to why Thai consumers won’t try its offering.
Krispy Kreme Thailand’s Ausanee Mahagitsiri on why QSRs should prioritise innovation
She will be participating in a panel at the QSR Media Asia Tabsquare Conference & Awards.
GOPIZZA’s Jay Lim on cost-cutting strategies to offset labour costs and food price inflation
Strategies include vertical integration, leveraging global brand status, and relying on tech.
Boost Juice Malaysia CEO on how digital dominance is defining the QSR industry
He will join the QSR Media Asia Tabsquare Conference & Awards as a speaker.
Why generating ‘talkability’ is part of Pizza Hut Taiwan’s brand strategy
The CEO will be a speaker at the QSR Media Asia Tabsquare Conference & Awards 2024.
3 trends to adapt to according to Marrybrown’s CEO
One of these trends is investing in more drive-thru formats.
