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How KFC Singapore’s new marketing director plans to embrace tech 

Jaslyn Lam has 18 years of marketing experience under her belt.

How KFC Singapore’s new marketing director plans to embrace tech 

Jaslyn Lam has 18 years of marketing experience under her belt.

Dairy Queen steers clear of China’s restaurant mid-market

It is also shunning a price war in the burger space, opting to go premium.

Nothing Before Coffee eyes $4m raise to disrupt India’s coffee scene

The homegrown brand has already outlined its plans to build 400 stores across the country. 

Bacha Coffee presents a sensory journey in Indonesia

Bacha Coffee Plaza Senayan features a boutique that showcases over 200 varieties of 100% Arabica coffee.

Har Har Chicken! eyes mass market appeal in taste and branding

The brand was developed to cater to on-the-go Singaporean diners.

How can QSR brands cater to the demand for affordable and healthy food options?

Healthy food options are often twice as expensive as regular offerings.

The rise of value hackers in SEA and how it affects QSRs

This trend can potentially impact menu innovation in restaurants.

KFC Singapore spends SG$1m on its biggest menu change

The brand did 12 months of R&D to develop its new burgers before its launch.

AI trends and strategies QSRs should watch out for according to Tabsquare.AI’s Managing Director

Chirag Chandrabhan Tejuja joins other QSR leaders at the QSR Media Asia Tabsquare Conference & Awards.

Behind Shake Shack Hong Kong’s biggest menu change

The brand said limited-time-only (LTO) delights and new menu launches help keep consumer attention.

Loob Holding marketing chief on automation and brand identity in QSR

Yau Chuan Ng joins the Leader’s Panel at the QSR Media Asia Tabsquare Conference & Awards.

How Taco Bell avoided a flash in a pan success after its Thailand launch

The fast food giant identified two roadblocks to why Thai consumers won’t try its offering.

Krispy Kreme Thailand’s Ausanee Mahagitsiri on why QSRs should prioritise innovation

She will be participating in a panel at the QSR Media Asia Tabsquare Conference & Awards.

GOPIZZA’s Jay Lim on cost-cutting strategies to offset labour costs and food price inflation

Strategies include vertical integration, leveraging global brand status, and relying on tech.

Boost Juice Malaysia CEO on how digital dominance is defining the QSR industry

He will join the QSR Media Asia Tabsquare Conference & Awards as a speaker.

Why generating ‘talkability’ is part of Pizza Hut Taiwan’s brand strategy

The CEO will be a speaker at the QSR Media Asia Tabsquare Conference & Awards 2024.

3 trends to adapt to according to Marrybrown’s CEO

One of these trends is investing in more drive-thru formats.