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McDonald’s UAE launches McCrispy burger
McDonald’s UAE launches McCrispy burger
To mark the launch, the brand invites its customers to play the new McCrispy—Unforgettable Crunch game on their app.

Exclusives

Executive insights 99 Pancakes eyes sales jump amidst Indian expansion
The restaurant’s growth will be financed by its most recent funding round.
Executive insights Gong cha counts on decadent drinks to capture Middle East market
The bubble tea trend is growing in the region, where the climate keeps it popular year-round.
Starbucks Korea opens high-tech store in Seoul
Its first reserve-only branch features AR art installations and a Mixology Bar.
Executive insights Chatime revamps Philippine menu in face of ‘boba’ bubble burst
It wants to go beyond just bubble tea by relaunching its smoothie line.
Marketing How KFC Singapore’s new marketing director plans to embrace tech 
Jaslyn Lam has 18 years of marketing experience under her belt.
New concepts Dairy Queen steers clear of China’s restaurant mid-market
It is also shunning a price war in the burger space, opting to go premium.
Executive insights Nothing Before Coffee eyes $4m raise to disrupt India’s coffee scene
The homegrown brand has already outlined its plans to build 400 stores across the country. 

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