Marketing

McDonald’s Singapore opens first McSpicy Museum in Bugis

The brand is gearing up for more promotional activities this month.

Starbucks Singapore launches new menu, merchandise for Summer

Leading the lineup are the new Lychee Osmanthus Cold Brew and Lychee Osmanthus Black Tea.

Pizza Hut Singapore unveils new Sir Melts-a-Lot plushie

The brand is also hosting a 10-minute “cooking” experience with cosplayer Rurusama.

Third Wave Coffee partners with HarperCollins India for World Book Day

The partnership will turn select Third Wave Coffee outlets into cafe libraries.

Tim Hortons taps K-pop star Mark Lee as first Korean brand ambassador

To mark the partnership, they have unveiled two collaboration sets.

Tim Hortons brews new coffee retail lineup in South Korea

It features whole-bean coffee and fine-grind coffee.

KFC Singapore enters exclusive partnership with Live Nation

The collaboration will see KFC give away concert tickets and backstage passes.

KFC Singapore unveils new KFC Pockett for Int'l Women's Day

This is in partnership with Pinheads and R/GA for this International Women’s Day.

Starbucks Singapore revamps its rewards program

Guests can now earn stars with every purchase using any payment method.

Pizza Hut Singapore offers exclusive private dining experience in new promo

The brand will close the whole restaurant for their date.

Starbucks Singapore unveil new Valentine’s Day merchandise

The new collection will be available starting 22 January.

Tam Jai launches Storm Riders collab marketing campaign

The group is launching a series of activities in line with the theme.

KFC Singapore, Mofusand to release CNY merchandise

It features Mofusand keychains, plushies, blind sticker packs, and red packets.

Starbucks Singapore rolls out Year of the Snake collection

It features a selection of drinkware, limited-edition accessories, and Bearista plush.

Starbucks Singapore partners with Miffy for new merch launch

The collaboration brings in new drinkware and lifestyle accessories.

KFC, R/GA team up to launch ‘Jingle Your Tastebuds’ musical remix

It leverages ‘Sonic Seasoning’ crafted to enhance the flavour of the Parmesan Truffle Chicken.